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Ford Expands Parts and Services Businesses in Jordan, re-launches complete Motorcraft® Range
- The Ford Motorcraft® brand re-launched in Jordan featuring largest ever parts inventory
- Twenty four product categories with more than 300,000 parts for use with most global makes and models
- Motorcraft® parts offer high-quality, vehicle-specific applications for universal brand usage at competitive prices
Ford, along with its distributor in Jordan, The Commercial and Industrial Company (CIC), re-launched Motorcraft® parts last week at the Le Royal in Amman with trade and fleet customers in attendance.
Motorcraft® parts are designed for all makes and model vehicles and manufactured to strict specifications; they undergo extensive laboratory and on-the-road testing. Designed and built to maximize the vehicle’s performance, Motorcraft® parts provide the customer with the confidence that his repairs will last a long time.
Motorcraft® offers more than 300,000 part numbers split over 24 major product categories including oils and chemicals, coolants, filters, wiper blades and batteries. Parts come equipped with unmatched warranty of up to eight years in some instances. With a regional warehouse based in Dubai housing more than 41,000 parts, Ford aims to improve the distribution of Motorcraft® parts, ready to ship regionally to ensure customers can quickly and easily get back on the road.
About Motorcraft®
Motorcraft® originated in the USA in the 1950s as the Ford Parts Division, acquired assets from the Electric Autolite Co. in 1962 before officially becoming Motorcraft® in 1972. The company has built its reputation on the three pillars of safety, durability and value. For more information regarding Motorcraft®, visit www.motorcraft.com (official USA website).
About CIC
CIC have partnered with Ford in Jordan since 1947, and CIC is dedicated to support their trade customers in terms of product knowledge, parts availability and timely delivery of products to customers.
About Ford Motor Company
Ford Motor Company is a global automotive and mobility company based in Dearborn, Michigan. With about 203,000 employees and 67 plants worldwide, the company’s core business includes designing, manufacturing, marketing, financing and servicing a full line of Ford cars, trucks, SUVs and electrified vehicles, as well as Lincoln luxury vehicles. At the same time, Ford is aggressively pursuing emerging opportunities through Ford Smart Mobility, the company’s plan to be a leader in connectivity, mobility, autonomous vehicles, the customer experience and data and analytics. For more information regarding Ford, its products worldwide or Ford Motor Credit Company, visit www.corporate.ford.com.
Ford’s history in the Middle East goes back more than 60 years. The company’s local importer-dealers operate more than 155 facilities in the region and directly employ more than 7,000 people, the majority of whom are Arab Nationals. For more information on Ford Middle East, please visit www.me.ford.com
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Ford Middle East is also a responsible corporate citizen with currently three CSR initiatives running in the region including the Ford Motor Company Conservation & Environmental Grants, Ford Warriors in Pink® breast cancer awareness campaign and Ford Driving Skills for Life safe driving awareness programme for young drivers and teens.
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