Why a Car Company Is Looking to the Skies: A Glimpse into Ford’s Drone Research

If you’ve looked at your social media feeds lately, chances are you’ve seen some video or photography taken with the help of a drone. These types of shots, which have been out of reach for us amateurs until now, are just the tip of the iceberg when it comes to what drone technology can help us do.

At Ford, we recognize that people are using drones in fascinating ways: to monitor crops in agriculture, gather information for disaster management, and in the inspection of buildings or other infrastructure. Our customers are beginning to think about drones as tools to help get their jobs done, the same way they think about their vehicles. As researchers, we were intrigued by the relationship between our vehicles and drones and how we might serve our customers in the future, so we embarked on a mission to find out more.

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About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 174,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.