Ford Media Center

Ford and Cold Culture Fuse Fashion and Motoring

Ford will be the face of a new collection from Spanish clothing brand Cold Culture. “Cold Culture x Ford” is where the roar of the engine meets the attitude of street style – offering garments that capture the essence of speed and freedom on the road.

Cold Culture – created by entrepreneurs Martina Merry and Andrés Varela – was inspired by everything from racetrack curves to wheel design for pieces including the Ford Trench Jacket and the Ford High Neck Zip that uses a special metallic fabric.

The 18-piece collection is available to order now https://coldcultureworldwide.com/.   

“This collaboration is more than just a union of brands; it is a celebration of a shared passion for excellence and innovation,” said Jesús Alonso, president and CEO, Ford Iberia. “We are delighted to partner with Cold Culture to bring to the public a unique collection that pays homage to the exciting world of motoring and contemporary street style.”

About Ford Motor Company

Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams.  The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty.  Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services.  The company does that through three customer-centered business segments:  Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs.  Additionally, Ford provides financial services through Ford Motor Credit Company.  Ford employs about 177,000 people worldwide.  More information about the company and its products and services is available at corporate.ford.com.

About Cold Culture

Entrepreneurship is something that often manifests itself from early childhood. In the case of the two partners who own Cold Culture, this was the case. They jumped headfirst into the business world at the age of 15 and at 20 planted the seed for their company. United by music, travel and urban style, this firm took shape and has become one of the leading names in national streetwear. Today they sell through their website and their first physical shop, located in C/ de Colón, 4 (Madrid, 28004).