• 2015 Lincoln MKZ Hybrid, with a full array of luxury amenities standard, now offers Lincoln Black Label, elevating the Lincoln experience even higher
• Four Lincoln Black Label designer themes are available on 2015 Lincoln MKZ (gas and hybrid) midsize sedan and 2015 Lincoln MKC small premium utility; Lincoln Black Label also includes exclusive member privileges
• 2015 Lincoln MKZ Hybrid has best-in-class EPA-estimated fuel economy rating of 41 mpg city; actual mileage will vary

DEARBORN, Mich., Feb. 25, 2015 – The Lincoln MKZ Hybrid, whose sales account for nearly one-third of MKZ sales nationally – more than any other luxury nameplate – now elevates the luxury experience through Lincoln Black Label.

Lincoln Black Label includes a choice of four designer themes and an array of exclusive membership privileges. This offering is available now on the Lincoln MKZ midsize sedan and Lincoln MKC small premium utility and comes later this year to the all-new Lincoln MKX midsize crossover.

The first Lincoln Black Label sales came in California, which also is a strong market for the Lincoln MKZ Hybrid. The hybrid model accounts for more than 60 percent of all Lincoln MKZ sales in the Golden State – more than double the national rate.^*

“The 2015 Lincoln MKZ Hybrid is the only hybrid that combines a full luxury experience, best-in-class city fuel economy of 41 mpg and at the same starting price as the gas model,” said John Emmert, Group Marketing Manager, Lincoln. “Customers, many new to Lincoln, have embraced this choice. Through Lincoln Black Label, the highest expression of Lincoln luxury is available to Lincoln MKZ Hybrid clients.”

Lincoln Black Label design themes draw inspiration from a variety of sources – from fashion and food, to luxury travel and architecture. Each was created to make driving a Lincoln a more personal, emotive experience.

All four themes showcase some of the finest materials, including Alcantara^®-wrapped headliner, pillars, package tray and accent details; Venetian leather on the seating surfaces, armrests and doors; fully leather-wrapped and stitched instrument panel, console and doors; subtle branding elements with unique Lincoln perforation designs; and elegant trims of crafted woods or woods rare to the automotive industry.

Offered on the Lincoln MKZ Hybrid are Indulgence, Center Stage, Modern Heritage and Oasis. Click here for an in-depth fact sheet on each theme.

A more elegant car-buying, car-owning experience for Lincoln
Lincoln Black Label provides personalized shopping with designated personnel in the showroom, online or in locations more convenient for customers.

A specially trained Black Label experience liaison will meet prospective clients at their home, office or anywhere within 30 miles of the showroom to begin the experience. Acting as a personal shopping assistant, the liaison will help customers identify their ideal vehicle by sharing paint samples, material swatches and wood trim samples.

In addition to these tangible samples, a detailed tablet presentation allows customers to fully understand all that is unique about each of the four Black Label offerings.

Lincoln Black Label owners enjoy special privileges, including:

• Four years or 50,000-mile extended premium service and maintenance coverage on wear items such as shock absorbers, engine belts and hoses, brake pads and linings, wiper blades and spark plugs

• No-cost first-day rental vehicle while any covered maintenance is performed

• Vehicles are picked up and returned (within a 30-mile radius) while maintenance is performed

• Annual vehicle detailing and anytime car washes

• Culinary Collection membership: Black Label customers enjoy access to a curated list of restaurants from coast to coast, with noted chefs who will provide an at-your-service dining experience**

Lincoln Black Label versions of the 2015 Lincoln MKZ Hybrid have a starting suggested retail price of $46,500, including destination and delivery. Taxes, license and other fees not included.

Lincoln Black Label has launched in 32 dealerships in Michigan, New York, New Jersey, Florida, California and Texas.

*Source of data: IHS

**See Lincoln Black Label dealership for complete details