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Megan McKenzie, head of U.S. Marketing and Marketing Communications, is responsible for marketing, go-to-market strategies, and marketing communications for Lincoln, bringing to life the brand’s products, services and experiences for new and existing clients.
Prior to this, McKenzie served as the chief product marketer for global cross vehicles of Ford Motor Company.
McKenzie first joined the Lincoln team in 2011, working in field operations after supporting the Ford brand for nine years. Since then, she has held served a number of roles within Lincoln including product marketing manager where she was responsible for the alignment of marketing and product development, which included supporting pricing strategies and future product planning.
McKenzie also served as the Lincoln operations manager for the central market region working closely with the brand’s retailers, as the SUV group marketing manager, and as the chief product marketing manager.
McKenzie graduated from the University of Texas in Austin with a degree in marketing and international business. She is an avid world traveler and recently completed her 14th trip to Asia.