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Dubai, United Arab Emirates, 11 April, 2023 – Space, safety, comfort, and reliability: For young families, these are just a few of the non-negotiables features that are required when purchasing a sedan. With its spacious interior, advanced technologies, and high-performance drive, the All-New Ford Taurus ticks all the boxes for the perfect family-friendly sedan.
Ford’s flagship sedan, the All-New Taurus builds upon this nameplate’s decades-long legendary status in the region, bridging performance and design to offer both style and substance.
Spacious Interior
The all-new Ford Taurus has been designed to provide exceptional comfort and quality for drivers and passengers alike. The cabin features premium materials, including suede inserts with premium vegan-leather bolster, 10-way power driver seats and six-way power passenger seats, along with seven ambient colors.
Additionally, the Taurus features extensive sound-deadening materials and advanced technologies to ensure a smooth, comfortable ride and a quiet cabin. The dual zone auto AC provides cooling to all occupants, while the expansive dual panel panoramic moonroof offers an incredible view. With improved headroom and legroom both in the front and back, and a cavernous 520 liters of trunk capacity, the Taurus offers practicality to match its all-new design.
Technology Drives Safety
Safety is an aspect of the driving experience that can never be ignored – and the all-new Taurus offers a range of technologies that provide drivers and passengers with peace of mind.
Ford’s Collision Mitigation System is a supplementary driving aid that uses radar to detect an imminent collision, giving drivers a visual and audible warning while priming the brakes for rapid stopping. Lane Departure Warning alerts drivers when drifting outside the markings – an especially important tool for drivers who may be tired.
Meanwhile, six air bags complement the seat belt pre-tensioner capabilities, while an SOS post-crash alert system has been designed to help draw attention to a vehicle disabled in an accident, by flashing the lights and sounding the horn repeatedly. A standard individual tire pressure monitor system also adds an extra sense of safety.
The Taurus also features Adaptive Cruise Control, which automatically slows the vehicle down when detecting traffic, before returning to the driver’s preset cruise speed after things clear up.
Everything Connected
Beyond the driving experience, the Ford Taurus offers the ultimate in connectivity features and entertainment.
The centerpiece of this innovative experience is the multi-function 13.2-inch center touchscreen, which complements the impressive eight-inch digital instrument panel cluster. This state-of-the-art display is loaded with Ford's SYNC4® technology, offering drivers easy access to communications, entertainment, and information systems through voice and touch prompts.
The owner can stay organized and clutter-free with inductive wireless charging, which powers up smartphones without the hassle of cables. For music lovers, the Taurus has strategically placed six speakers that deliver one’s favorite tunes in crisp, clear audio.
Blending Power And Efficiency
Ford’s proven 2.0-litre EcoBoost engine powers the all-new Taurus, mated to an eight-speed automatic transmission, producing 232 Hp and 388 Nm of torque. Offered with front-wheel drive and three driving modes – Eco, Normal and Sport – the all-new Taurus also enjoys an impressive fuel economy reaching as high as 15.3km/l.
With its spacious interior, advanced safety features, and powerful yet fuel-efficient engine, the All-New Taurus offers a smooth and enjoyable ride for both driver and passengers. From daily commutes to weekend road trips, this sedan combines style, performance, and practicality for a family-friendly vehicle that doesn’t compromise.
To learn more about the All-New Ford Taurus or book a test drive, get in touch with your local Ford distributor.
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Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company's Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough EVs along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford is pursuing mobility solutions through Ford Next. Ford employs about 173,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com