• Ford Pro Power Promise delivers cost-effective charging and no-nonsense solutions to directly address concerns of businesses undecided on electric vans
• Ford-commissioned research shows UK businesses stand to save almost £12,000 per van over three years by switching to electric
• Every new E-Transit, E-Transit Custom and E-Transit Courier qualifies for Power Promise to make switching seamless and stress-free for time-poor businesses

BIRMINGHAM, UK, April 29, 2025 – Ford Pro is introducing Ford Power Promise for its commercial vehicle customers, a package of benefits designed to make switching to electric vans much simpler.

Electric vans could save small businesses in the UK almost £12,000 (€14,000) per vehicle over three years, mainly through reduced energy and maintenance costs, according to a recent report commissioned by Ford Pro and published by the Centre for Economics and Business Research (CEBR). ¹

Despite the potential savings, the report also found many businesses are lacking the confidence to make the switch. Charging times (38.1 per cent of respondents), availability of public charging (29.1 per cent) and the cost of installing charging infrastructure (28.4 per cent) ranked high on the list of concerns.

The Ford Pro Power Promise is designed ease those worries and many more – giving hard-working business owners the confidence to transition their fleets to benefit from productivity-boosting electric power.

Building on Ford Pro’s home charging offer launched in 2024, the package provides a discounted home charger costing just £10, or an £825 contribution towards a charging installation at a commercial premises; free five-year service and roadside assistance plan; eight-year high-voltage battery warranty; 12-month free vehicle management software and access to Ford’s expansive BlueOval Charge Network (BOCN) – all included with the sale of the vehicle.

Alternatively, for customers who do not have the ability to install a home charger and don’t need depot charging, a £500 saving on any eligible vehicle purchase will be offered.

Launching today to support the Ford E-Transit, ² E-Transit Custom ³ and E-Transit Courier ⁴ all-electric vans, the Ford Pro Power Promise delivers for every new vehicle purchased:

• The option of a £10 home charge point with standard installation and a five-year hardware warranty, or an £825 discount on a workplace charging solution
• Twelve months of complimentary access to Ford Pro vehicle management software
• An eight-year, 100,000-mile high voltage component and battery warranty for peace of mind
• A five-year service plan to reassure businesses with low maintenance costs
• A five-year towing assistance to help hard-working vehicles or employees stranded on the side of the road
• Access to more than 33,000 UK public charging points via Ford’s BlueOval Charge Network
• The FordPass app that helps eliminate the stress and storage of multiple apps for public charging payments

“Switching to an electric van does not need to feel like a step into the unknown. Ford is committed to helping businesses big and small understand the benefits that our new generation of connected electric vans can deliver. Now, our Ford Pro Power Promise goes even further, with no-nonsense solutions that will boost confidence for businesses on the fence, and make the transition to electric seamless and stress-free, so they can concentrate on getting the job done,” said Mandy Dean, Commercial Vehicle director, Ford of Britain and Ireland.  

Committed to electrifying productivity

Access to clean air zones. Supporting carbon footprint commitments and aligning with business values. And, of course, the bottom line savings from reduced operating costs. Many businesses are aware that these benefits and more can result from switching to electrified fleets.

However, in line with the findings from the CEBR report, businesses ranging from independent sole traders to large fleet operators have told Ford Pro about the concerns that remain barriers to adoption. As a result, Europe's leading commercial vehicle brand ⁵ has developed the Ford Pro Power Promise, with innovative solutions that back Ford Pro’s commitment to helping its customers maximise productivity.

In addition to the Ford Pro Power Promise, the company offers commercial customers further services designed to ease the transition to electric vans. Ford Pro’s E-Switch Assist tool compares the energy consumption of diesel-powered vehicles with the estimated energy needs of comparable electric vehicles before recommending which diesel-powered vehicles are suitable to switch. It accounts for distance driven, cargo load, vehicle efficiency, terrain, driver-specific behaviour, external climate, and cabin heating load.

Ford recently announced a the Ford Power Promise campaign to support passenger vehicle customers ready to enjoy the full potential of Ford electric vehicles.

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¹ https://media.ford.com/content/dam/fordmedia/Europe/en/2024/05/cebr/2024_CebrReport_EU.pdf

May 2024 report by the Centre for Economics and Business Research estimating the economic activity in van-dependent industries across five national markets, plus the EU. Commissioned by H+K Strategies and Ford Motor Company.

² Up to 402 km driving range based on full charge of E-Transit with enhanced range option. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP).

³ Up to 337 km driving range based on full charge of E-Transit Custom. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP).

⁴ Up to 300 km driving range based on full charge of E-Transit Courier. Estimated range using Worldwide Harmonised Light Vehicle Test Procedure (WLTP) and with optional 120 km/h speed limiter.

⁵ Based on S&P Global Mobility sales data. Austria, Belgium, Britain, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Netherlands, Norway, Poland, Portugal, Romania, Spain, Sweden and Switzerland.

Figures shown are for comparability purposes and should only be compared with other vehicles tested to the same technical procedures. Actual range varies due to factors such as temperature, driving behaviour, route profile, vehicle maintenance, lithium-ion battery age and condition.