Lisa Brankin, Ford UK Chair and Managing Director:
“Today’s confirmation of consumer grants – reducing the cost of sub-£37k electric cars by up to £3750 – is great news for UK consumers and will make purchasing an electric vehicle much more affordable.
“Ford applauds the UK government for taking this step. We have been on the frontline of the conversation, highlighting the urgent need for consumer-based incentives for electric vehicles, and now they have arrived.
“Ford Puma is the best-selling car in the UK and the government grant will help make the all-electric Puma Gen-E even more affordable. Combine this price reduction with lower electric vehicle running costs and Ford’s industry-leading Power Promise (that provides new EV customers with a free electric vehicle home charger and more) and the switch to electric just became a lot more enticing for Britain’s drivers.“
Ford Motor Company (NYSE: F) is a global company based in Dearborn, Michigan, committed to helping build a better world, where every person is free to move and pursue their dreams. The company’s Ford+ plan for growth and value creation combines existing strengths, new capabilities and always-on relationships with customers to enrich experiences for customers and deepen their loyalty. Ford develops and delivers innovative, must-have Ford trucks, sport utility vehicles, commercial vans and cars and Lincoln luxury vehicles, along with connected services. The company does that through three customer-centered business segments: Ford Blue, engineering iconic gas-powered and hybrid vehicles; Ford Model e, inventing breakthrough electric vehicles along with embedded software that defines exceptional digital experiences for all customers; and Ford Pro, helping commercial customers transform and expand their businesses with vehicles and services tailored to their needs. Additionally, Ford provides financial services through Ford Motor Credit Company. Ford employs about 171,000 people worldwide. More information about the company and its products and services is available at corporate.ford.com.
