Lincoln has announced the arrival of the new Lincoln Aviator, a multiple award-winning luxurious three-row SUV, to the Middle East.

MotorTrend Group, a Warner Bros. Discovery company, announced today the Lincoln Nautilus as the 2025 SUV of the Year award winner. Lincoln’s premium SUV stood out from competitors thanks to its elegant and sporty exterior, excellent driver assist features, interior comfort, and user-friendly, in-vehicle digital experience system. The Nautilus takes the Lincoln brand to the next level with an x-factor that captivated MotorTrend’s judges and ultimately placed the midsize luxury two-row crossover SUV at the top of the podium.

The all-new 2024 Lincoln Nautilus® earned a TOP SAFETY PICK + award from the Insurance Institute for Highway Safety after passing all IIHS crashworthiness tests, its highest accolade.

Since arriving in the Middle East showrooms earlier this year, the all-new 2024 Lincoln Nautilus® SUV has earned international accolades from customers and auto critics alike with its dynamic design and all-new Lincoln Digital Experience featuring a 48-inch panoramic display.

As the all-new 2024 Lincoln Nautilus goes on sale, Lincoln is introducing its full in-cabin Digital Scent collection, now offering a total of seven specially curated fragrances.

Lincoln’s newest SUV – the 2024 all-new Nautilus – has arrived in the Middle East, with evolved design, an available hybrid powertrain, including technology that will elevate the immersive, in-cabin experience for clients.

The new Lincoln Corsair provides its customers with the highest levels of safety, without undermining comfort and convenience for its drivers and passengers.

With its refreshed exterior, refined color options, and stylish Jet Appearance Package, the new Lincoln Corsair brings an athletic elegance aesthetic to the Middle East’s luxury compact SUV segment.

The new Lincoln Corsair has arrived in the Middle East with a refreshed look, state-of-the-art driving technologies, and two stunning new interior theme options.

Lincoln’s newest SUV – the all-new 2024 Nautilus® – debuted today, with evolved design, an available hybrid powertrain, and new connected features including Lincoln BlueCruise 1.2 hands-free highway driver-assist technology that will elevate the immersive, in-cabin experience for clients.

On 4 February 1922, Henry Ford acquired The Lincoln Motor Company from distinguished inventor and automotive engineer, Henry Leland. The transaction set in motion the creation of an iconic American luxury brand that has pioneered some of the most innovative breakthroughs in automotive technology and design over the past century.

On 4 February 1922, Henry Ford acquired The Lincoln Motor Company from distinguished inventor and automotive engineer, Henry Leland. The transaction set in motion the creation of an iconic American luxury brand that has pioneered some of the most innovative breakthroughs in automotive technology and design over the past century.

With a nod to the past while looking toward the future, Lincoln reveals its vision for mobility with the debut of the Lincoln Model L100 Concept.

The new Lincoln Navigator has arrived in the Middle East, blending an updated exterior, refreshed infotainment system, and stylish new interior options.

You’ve invested in a premium vehicle – here are some ways to keep it in top condition, even in blazing heat.

The Lincoln Motor Company, in late 2017, announced it was discontinuing its ‘MK’ model naming strategy in favour of actual names – a move that sent tremors through the motoring world but one that has since imbued the Lincoln brand with a sharp focus on customer experience. While other manufacturers continue to use alphanumeric nomenclature to identify their individual models, Lincoln has set its own course with names that perfectly summarise the individual attributes that make each of its models stand out as truly special and unique.

On Feb. 4, 1922, Henry Ford, with encouragement from his wife Clara and his son Edsel Ford, purchased The Lincoln Motor Company from distinguished inventor and automotive engineer Henry Leland for $8 million. The transaction set in motion the creation of an iconic American luxury brand.

Lincoln Middle East closed 2021 by announcing its strongest year-to-date sales figures since 2015. The close of the year also marked the luxury automaker’s highest-selling quarter since January-March of 2015, with sales up 27% over the fourth quarter of 2020. Overall, Lincoln sold 30% more vehicles in 2021 than 2020, with the Corsair (183%) and Aviator (40%) leading this growth.