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Featured
All-New Lincoln Aviator Takes Flight with Advanced Performance, Grand Touring Offering

The all-new 2020 Lincoln Aviator defines effortless luxury performance among premium SUVs, offering impressive power and capability combined with sleek elegance and intuitive technology.

NewsAug 20, 2019
Lincoln and Calm Bring Mindfulness to the Road with Elevated Journey App

Elevated Journey is an app featuring guided audio content designed to support wellbeing and mindfulness while driving with sessions narrated by author and meditation teacher, Jeff Warren.

NewsJun 26, 2025
MotorTrend Names Lincoln Nautilus 2025 SUV of the Year

Lincoln’s luxury two-row crossover SUV has secured MotorTrend’s Golden Calipers for excellence across performance, safety, and design.

NewsOct 24, 2024
Black Label: A Decade of Lincoln Luxury, Illuminated by a New Moon

Moonbeam is the newest Lincoln Black Label theme inspired by the tranquility of a lunar landscape coming to the new 2025 Aviator.  

NewsOct 17, 2024
Elegance Meets Tech in the New Lincoln Aviator

2025 Aviator combines dynamic design with new connected technologies such as the Lincoln Digital Experience, BlueCruise hands-free highway driving.

NewsFeb 5, 2024
Lincoln and Shinola Team Up to Design Lincoln 100th Anniversary Timepieces

Two Detroit-based brands, both with a passion for design, are once again teaming up to create two timepieces – a testament to both brands’ craftsmanship and attention to detail, marking Lincoln’s centennial celebration.

NewsAug 5, 2022
Lincoln Celebrates a Century of Elegance and Innovation, Looks Ahead to a Connected, Electrified Future

On Feb. 4, 1922, Henry Ford, with encouragement from his wife Clara and his son Edsel Ford, purchased The Lincoln Motor Company from distinguished inventor and automotive engineer Henry Leland for $8 million.

NewsFeb 3, 2022
New Jet Appearance Package Brings Sleeker, Black Accents to the Lincoln Aviator

Lincoln debuts new Jet Appearance Package for the 2022 Lincoln Aviator SUV, building on the successful Monochromatic Reserve Package.

NewsDec 1, 2021
Exquisite Craftsmanship: Lincoln Introduces Exclusive Black Label Themes with New 2022 Navigator

With the debut of the new 2022 Navigator, Lincoln is introducing two new Black Label themes to its portfolio. The new themes – Central Park and Invitation – build on the brand’s commitment to exquisite craftsmanship while adding new elements for clients to enjoy.

NewsAug 18, 2021
In a Celebration of Craftsmanship, Lincoln and Shinola Work Together to Create Unique Aviator Concept

The story of the Lincoln Aviator Shinola concept started with a watch, a duffle bag and a bike seat, and it took off from there. Two iconic brands with a shared passion for design, Lincoln and Shinola have teamed up to create an Aviator SUV concept.

NewsAug 2, 2021
Lincoln Accelerates Brand Transformation; Plans to Deliver a Full Portfolio of Connected and Electrified Vehicles by 2030

Lincoln will debut its first global fully electric vehicle next year, the first step toward electrifying its entire portfolio of vehicles by the end of the decade.

NewsJun 15, 2021
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